What is the difference between sales and marketing for a dental practice?

puzzledThere a big difference between the two in every type of business- yet many get it confused in dentistry.

It’s quite simple really:

Marketing: The activities that take place to attract clients to the practice

Sales: That’s the part that kicks in when the client makes contact about their interest in your services that you have marketed.

And you cant have one without the other – that’s where we come in!

 

Laura

Providing dentists and their dental team with business development and training programmes to increase results with proven successful methods.

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