Tip 4 when using Facebook for your business

Yesterday we shared tip 3 for using Facebook for your business, here is todays…

Tip 4:

Content

Related to the previous tip, you need to bear in mind what your customers and potential customers will find interesting. Offers and special events are always a reason for people to ‘like’ your Facebook page, while case studies and before-and-after photographs (with patient permission, of course) will show off your skills in an interesting way. However, remember Facebook is a place for a bit of fun too – there’s no harm in sharing entertaining pictures or local stories and engaging with things your patients are doing, such as charity or community events. Keep it positive and don’t post anything controversial.

Laura

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