Laura Horton – Patient Experience & Practice Growth Expert

Laura is a trailblazer in Treatment Coordination with a robust 25-year tenure in dentistry, starting as a dental nurse. Her zeal for enhancing treatment coordination, along with clinic and team growth, is unparalleled.

As the owner of a dental clinic, Laura spearheads her team, integrating a state-of-the-art digital patient journey from the first point of contact to in-depth consultations, ensuring a flawless experience. Her expertise in marketing and patient care workflows is central to this process, all pivoting around the Treatment Coordination model.

A GDC registrant, Laura has dedicated 15 years to augmenting clinics via her consultancy, standing as a linchpin in the dental community.

Laura’s proficiency in patient communication is unparalleled, and she imparts her grassroots knowledge to both clinicians and their teams through comprehensive training. Her methodologies are forged from extensive, real-world patient interactions.

Renowned for her educational prowess, Laura has mentored thousands of treatment coordinators. Her reputation for crafting custom content has made her a go-to resource for international dental brands.

Lead trainer for Horton Consulting.

Leanna brings an extensive background and practical expertise from her employment at Clifton Dental Studio under Dr. Neil Gerrard. Registered with the GDC, she has excelled as a Dental Care Professional (DCP), Treatment Coordinator, and leader of the TCO team.

Since 2018 Leanna has been instrumental in supporting Laura, earning the role of lead trainer not just for her knowledge and ability to train team members, but also for her infectious enthusiasm and commitment to developing the skills of her clients teams.

Her contributions extend beyond her immediate responsibilities, as Leanna is highly sought after for her training and consultancy services. Her workshops are acclaimed by both business owners and staff for their impact and effectiveness.

Currently, Leanna serves as a Treatment Coordinator Manager for the Smmmile Store brand, under the guidance of Dr. Sandeep Kumar. In this role, she supports TCOs across multiple locations, continuing her commitment to excellence while maintaining her GDC registration.

Outside of her professional life, Leanna is dedicated to her children, Drew and Desi. Family is her cornerstone, and she treasures the moments spent with her loved ones and close friends. Additionally, Leanna attributes her positive outlook to her regular gym routine, underscoring the importance of physical well-being in achieving mental health.

Rediscover, Refine, and Elevate your Patient Experience with Horton Consulting ?

At Horton Consulting, we understand that maintaining a consistently high-quality patient experience isn’t always easy—especially as your team grows and evolves. Many practices we work with once delivered outstanding service, but with changes in staff, expansion, or simply the passage of time, that high standard has slipped. Others recognise the need for a fresh approach but don’t know where to start.

This is where we come in.

Increase Revenue

Transform Patient Satisfaction

Improve Employee Retention

Real-World Experience

With over 16 years in the dental industry, we understand the real challenges practices face—from managing patient expectations to leading a team. Our support is grounded in firsthand experience and a deep understanding of what works in the real world.

Tailored Strategies

We don’t believe in one-size-fits-all training. Every practice is unique, so we take time to understand your goals and challenges, then create practical, personalised strategies that lead to real results—not generic advice.

Systems That Create Consistency

A great patient experience isn’t a lucky outcome—it’s a system. We help you build easy-to-follow structures that bring consistency and quality across every patient interaction, ensuring excellence becomes your new standard.

Coaching That Transforms Teams

Our work goes beyond process. We train, coach, and mentor your team hands-on, helping them grow in confidence, improve communication, and deliver a higher standard of service—making lasting improvements that truly stick.

They’ll show you how to convert more high-value patients and build a practice where your Treatment Coordinator leads the way to a five-star patient experience.

At Horton Consulting, we specialise in helping dental practices grow by focusing on the patient experience and team development. Here’s how we can support you:

Consult

We work with you to identify the key areas of growth for your practice and create strategies that align with your 10x vision.

Train

rom developing treatment coordinator roles to enhancing communication skills, we equip your team with the tools to deliver exceptional results

Coach

We guide you and your team in embracing the 10x mindset, helping you focus on what matters and eliminate distractions.

What’s Next?

At Horton Consulting, we’re here to be your partner—helping you focus on what truly matters and achieve your desired level of growth.

Let’s create something remarkable together. Book a call with us today…

If you would like to know more

Patient Experience Development

Working alongside your reception team to bring out the best in them

Treatment Coordination Training

Helping you to implement or grow the Treatment Cordination role in your practice